Over 11 million Italians are expected to travel for Easter. This is confirmed by a survey conducted by Tecnè for Federalberghi, which highlights not only a strong desire to get away, but also early planning and greater attention to budget.
This is an important signal for the tourism sector, which is breathing again after the uncertainty of recent years. According to the data, this travel flow will generate a turnover of 4.9 billion euros, likely to grow further thanks to the long weekend between April 25th and May 1st, when 2.7 million Italians will extend their holidays.
88% of travelers will stay in Italy, mostly choosing the seaside (34.9%), the mountains (23.9%), and art cities (18.5%). For those venturing abroad, major European capitals remain the favorite destinations.
Trip duration is also increasing: an average of 4.7 days, extending to 6 days for those taking advantage of the late April long weekend. Relaxation, food and wine experiences, and nature travel will guide travelers’ choices.
During a busy travel season like Easter, travel assistance is essential. Argos Assistance guarantees your clients medical, health, and organizational support wherever they are: from specialist consultations to urgent medical bookings, from repatriation coverage to protected transport.
With a global network of doctors, clinics, and specialists, and a 24/7 operations center, we are ready to step in quickly to handle any travel emergency: illness, injury, hospitalization needs, as well as assistance services for delays, losses, and logistical problems.