The campaign for sustainable tourism in new districts

Promoting the discovery of craft districts is the goal of the new campaign "Made in Italy", promoted by Airbnb and the National Confederation of Crafts and Small and Medium Enterprises (CNA), sponsored by the Ministry of Tourism.

Marche: tourism and internationalization

Le Marche is a reference point for quality and hospitality. It is a region that, in order to attract new tourists, in February 2023 has equipped itself with an agency for tourism and internationalization.

Thermal tourism: Italcares is born

Italy is Europe's second-largest thermal market, after Germany, with 317 establishments. The proportion of Italian turnover in 2021 was 15.6%, against 27.4% in Germany.